School: Centennial College
Program:Advertising – Media Management
Program | Advertising – Media Management | Faculty | School of Communications, Media, Arts and Design |
Credential | Graduate Certificate | Duration | 1 years/3 semesters |
Starting Month | Fall | Co-op opportunities | No |
Program Description:
Our Advertising Media Management program prepares you for the role of strategic media planning and buying within the advertising and communications industry.
Intensive, hands-on, industry-approved Advertising Media Management courses provide you with the fundamentals of media management, while focusing on consumer-driven communication channel choices (such as mobile platforms) for advertising messages.
Advantages:
You receive realistic hands-on learning and partake in a 14-week field placement during which you gain practical industry experience.
Comprehensive digital media training is covered in two semesters.
The Advertising - Media Management program enhances career-ready skills in media management, research, analysis, planning, estimating and buying.
High-level industry professionals, who help you to connect with the industry, teach and mentor you.
The School of Communication, Media and Design campus, the Story Arts Centre, houses professional software to which you have access.
Tilt — a student-run communications agency — provides you with real advertising experience while in school.
The Interactive Advertising Bureau recognizes Centennial College as offering the largest breadth of interactive/mobile curriculum.
Admission Requirement:
Applicants are selected on the basis of their academic achievement, including the required courses, and any other selection criteria outlined below.
College diploma or university degree in any discipline
We will consider applicants who have successfully completed partial post-secondary education (minimum two years) and have relevant work experience
Tuition Fees:
Student | Tuition ( 2 Semesters)
| Incidental Fees
| Total
|
Canadian
| $4962
| $1130
| $6095
|
International | $13283
| $2416
| $15699
|
Career:
Graduates may find career opportunities in areas such as:
Commercial/corporate photographer
Digital strategist
Social media planner
Connection planner
Account planner
Broadcast buyer
Media sales executive
Research analyst
Business development coordinator
Analyst
Credits Transfer
Students who successfully complete this program may qualify for entry into Ontario college graduate certificates and university degree programs at institutions such as McMaster University, University of Guelph and Northern Alberta Institution of Technology.
Link to Centennial College Official Website
https://www.centennialcollege.ca/